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The ON Running brand was born in the Swiss Alps with the aim of revolutionizing the sensation of running starting from a simple concept: favoring a soft landing followed by an explosive take-off.
On products win international awards for design and technology. ON sneakers are immediately worn by celebrities and sportsmen and elevate the brand's positioning in a short time.
In 2019 the tennis player Roger Federer joins On as a partner and the brand thanks to his image has an exponential growth all over the world.

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